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Auntie Anne's to Open New Store at Cheshire Oaks Designer Outlet


Auntie Anne’s, the world’s largest hand-rolled soft pretzel brand, is excited to announce the grand opening of its newest store at Cheshire Oaks Designer Outlet.

Auntie Anne’s first opening of 2025 will take place on Saturday, 15th February. This location will also debut the brand’s first store concept housed in a converted shipping container.

Auntie Anne’s remains committed to bringing its iconic hand-rolled pretzels to new communities worldwide. The new store at Cheshire Oaks Designer Outlet will serve a variety of freshly baked pretzels, pretzel dogs, and other delicious snacks, making it a go-to destination for visitors. This marks the brand’s 42nd store in the UK & Ireland and its first opening of 2025. The store will be operated by existing franchisee Aaron Moorcroft, who also runs Auntie Anne’s Liverpool location.

Speaking on the opening, Auntie Anne’s UK & Ireland’s Managing Director Max Burton shared, “We’re delighted to be opening our 42nd Auntie Anne’s in the UK and Ireland, and our first store this year, at Cheshire Oaks Designer Outlet This milestone is a testament to the growing love for our freshly baked pretzels and the hard work of our dedicated team and franchisees. We look forward to welcoming Guildford shoppers to experience the Auntie Anne’s tradition of handcrafted, warm pretzels and sharing our signature twists with the community.”

The opening marks a significant milestone in Auntie Anne’s expansion, with plans to reach 50 stores across the UK & Ireland by the end of 2025!