This December, the Ennimore group is to open The Hoxton on the north end of London's Shepherd’s Bush green, in the beating heart of the eclectic and diverse neighbourhood,
This will be its fourth hotel in its hometown (and twelfth in The Hoxton series), and will mean the brand reaches all corners of the capital, with its design-driven, community-focused hotels.
The hotel will feature 237 playfully-designed bedrooms, Thai-Americana restaurant Chet’s serving up fiery flavours, natural wines and spicy coriander Martinis.
There will be a central wraparound bar and terrace where guests can enjoy cocktails and coffees, a standalone retail store that will serve the community, and The Apartment meeting and events space.
Designed by Ennismore Design Studio, the hotel’s interiors draw references to the local area throughout, with the public spaces paying tribute in particular to retro transport design and some of the symmetry and colour palettes from the TFL archives in the nearby London Transport Museum Depot.
The bedrooms come in six categories, including Cosy, Roomy, Snug Bunk (who’s going up top?), and an all-new Hideout category: think basement crash pads with all the Hoxton touches, perfect for late nights and quick sleepovers.
On the ground floor, Chet’s, the Thai-Americana restaurant with a menu from Kris Yenbamroong of LA hotspot, Night + Market, that was met with rave reviews during its three-month residency at The Hoxton, Holborn will plate up fiery flavours for breakfast, brunch, lunch and dinner.
The Hoxton’s signature meeting and events concept, The Apartment, which features in each of its hotels, is located on the ground floor in Shepherd’s Bush, with four rooms centred around a communal Pantry Kitchen.