Taylors is set to launch its new ‘Extreme Ridge’ crisps in 900 M&S stores, featuring a thinner cut and tighter ridges than standard crisps for a lighter, crispier bite.
To support the launch, Taylors has expanded its Errol production facility, creating 30 new jobs.
James Taylor, Managing Director of Taylors Snacks, said:
'Partnering with M&S on this range has been a thrilling milestone for our business. From early discussions to fine-tuning the final product, our teams have collaborated seamlessly to create a delicious new snack selection.'
'We’re incredibly proud of the quality of the Extreme Ridge crisps and the positive impact this partnership has had on growing our Errol facility.”
Extreme Ridge crisps come in six bold flavours: Four Cheese and Onion, Sizzling Steak, Smoky Paprika, Salt and Double Vinegar, Ready Salted, and Chicken Curry.
Rachel Rankine, Regional Manager for M&S in North Scotland, said:
'Our collaboration with Scottish supplier Taylors Snacks has enabled us to introduce the new ‘Extreme Ridge’ crisp range, offering delicious flavours and the high quality our customers trust and value.'